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Page 34
The Willner Window Product Reference Catalog, Summer, 2013
since 1911
• Willner Chemists •
the nutritional supplement professionals
New Chapter
of theWhole
Discover
the
www.willner.com • 1-800-633-1106
© 2013 New Chapter, Inc.
Phytonutrients—Why We Love Herbs
Cultures from around the world have used herbs for countless
tonic and culinary purposes—for seasoning, for inspiring, for
enjoying, and for supporting health. Herbs contain some of
the most amazing natural compounds that we know. Their
active chemical constituents are called “phytonutrients.”
There are diferent ways of unlocking an herb’s unique profle
of phytonutrients for our bodies to recognize and use. For
example, some phytonutrients are soluble in water. When you
make a cup of tea, the water-soluble compounds in the tea
leaves dissolve in the hot water, favoring the liquid to give
you the taste and other benefts you associate with tea.
But not all plant compounds are water soluble. Some are
best extracted using a combination of ethanol (alcohol)
and water. Other compounds may be fats or oils that won’t
dissolve well in water
or
alcohol. What is an efective way
to preserve the broad range of a plant’s unique compounds
including its benefcial oils? How can we deliver the natural
phytonutrient profle of an herb such as Turmeric? Some
extracts may ofer only concentrated curcumin, a fraction of
the natural chemistries in Turmeric. Curcumin is important,
but it’s just one small part of Turmeric’s incredible range of
active constituents.
*These statements have not been evaluated by the Food and Drug Administration. These products are not intended to diagnose, treat, cure, or prevent any disease.
Delivering Pure and Potent Herbal Extracts