Page 93
The Willner Window Product Reference Catalog, Autumn, 2013
since 1911
• Willner Chemists •
the nutritional supplement professionals
Nature’s Answer
encing how fast you can make performance
gains.
Choose Nutrient Dense Foods
The nutrient dense, alkaline-forming nutri-
tion abundant in plant-based, whole foods
are the best construction materials for build-
ing strong muscles. While many athletes
focus exclusively on protein, carbohydrates,
healthy fats, antioxidants, and electrolytes
form the basis of functional fuel. Rely on
fruit, vegetables (both starchy and non-
starchy), nuts, seeds, and sprouted whole
grains as your staples to fuel everyday activi-
ties.
Pay Attention to Timing
Fueling before even starting your workout
is essential to make effective use of exercise.
Pre-workout fuel should provide immediate
and sustained energy. Immediately before a
workout, clean, simple carbohydrates, such
as fruit and sprouted seeds are best for an
instant burst of energy.
Mid-workout fuel and electrolyte enhanced
hydration can help you go the distance.
Simple carbohydrates are the primary source
of clean-burning, easily digestible fuel during
exercise. Grab dried fruit to eat along the
way, or make a carbohydrate-rich beverage
before starting your workout.
Faster recovery allows for you to train again
sooner and ultimately make gains faster. Post-
workout recovery is not just about consuming
protein for building muscle— it’s also critical
to replenish muscle glycogen, reduce inflam-
mation, repair soft tissue, and provide
immune system support.
Focus on Recovery
After a workout, you want to look beyond
just protein and eat foods that replenish mus-
cle glycogen (easily digestible carbohydrates
in a 4:1 ratio with high-quality protein,
reduce inflammation (antioxidant rich fruits
and vegetables) and support your immune
system (zinc and l-glutamine). Consuming the
right foods at the right time will help you
build functional muscle.
To build muscle mass, you need to first
replenish muscle glycogen (with a 4:1 ratio of
carbohydrates to protein) and then focus on
high-quality protein. Plant-based foods rich
in protein help your body build muscle, with-
out going into nutritional debt. Try to avoid
highly acid-forming proteins, such as heavily
processed protein isolates, meat and dairy.
The quality of a minimally processed alka-
line-forming protein matters even more than
the quantity. Look for raw, minimally
processed proteins rich in chlorophyll, such
as hemp, pea, algae, legumes and dark leafy
greens.
The Vega Sport Performance System
Vega Sport is the first, complete, all-natural,
plant-based sport performance system specif-
ically developed to help athletes perform at
their best. Every ingredient in the Vega Sport
system is selected for a specific, perform-
ance-boosting function while still being dairy,
gluten and soy-free.
Brendan Brazier—former professional
Ironman triathlete and author of the best-
selling Thrive series of books— formulated
the Vega Sport system to help athletes gain a
nutritional advantage following the key prin-
ciples of plant-based sport nutrition.
Following the principles of functional fuel
and nutrient timing, the Vega Sport system is
designed in three sequential stages—Prepare,
Sustain, and Recover—to give your body the
ideal macronutrients in the ratio it needs to
perform at its best.
Start your workout with a boost from Pre-
Workout Energizer or Sugar-Free Energizer.
Electrolyte Hydrator, Endurance Gels and
Endurance Bars help to you to take it to the
next level during training. Recovery
Accelerator, Performance Protein and Protein
Bar replenishes you, repair muscle tissue,
and reduce inflammation so you can do it all
again, sooner.
For more tips on fueling as a plant-based
athlete, check out VegaSport.com and thrive-
forward.com
Vega supplements are available from Willner
Chemists, in our Manhattan stores, or at
www.willner.com. Select “Vega” from the
pull-down “Manufacturer” menu on the
upper left for a full listing.
The Best Supplements For Your
Health
Revised and Updated Digital
Edition
The widely acclaimed book, The Best
Supplements For Your Health, by Don
Goldberg and Arnie Gitomer, is now being
revised and updated. This will be an ongoing
process, and a free, digital version will be
posted in the Reference Library section of the
Willner Chemists web site
www.willner.com.
To kick off the project, we are providing
excerpts from Part One: How to Choose and
Use Supplements:
CHAPTER ONE
Why Take Supplements
The mention of the term nutritional sup-
plement can evoke strong and contradictory
reactions from various groups of health pro-
fessionals. To some, supplements are akin to
snake oil, worthless and a total waste of
money. Others promote nutritional supple-
ments as the answer to almost every illness
we face.
The truth lies somewhere between these
two extremes. There was a time when main-
stream medicine refused to acknowledge any
role for diet in the prevention and treatment
. . . continued on page 103
NEXT GENERATION
NUTRACEUTICALS
Cucur-Gel
®
BCM-95
®
Curcumin
Bio-Enhanced
®
Stabilized R-Lipoic Acid
Pteropure
®
Pterostilbene
Microactive
®
24HR COQ10
IGOB-131
®
African Mango
QAI Certified Organic Cinnamon
QAI Certified Organic Turmeric
QAI Certified Organic Milk Thistle
Wild Crafted Resveratrol
Planthead Protein
30%OFF
October 7th - November 15th, 2013